Plan
The first step is to understand your goals. Next, we’ll perform keyword research and consider your budget to identify your best targets while keeping your competitors in mind. Lastly, we’ll identify strong landing pages on your website to connect to your ads.
Create
We’ll write your ad campaigns, creating compelling text that gets clicked. Your ads will be keyword focused and aimed directly at your target audience. We will also integrate your ads into your website so that conversions are properly tracked.
Optimize
PPC ads are not set-it-and-forget-it. Instead, we monitor and analyze campaigns continuously to optimize your ads, keywords, schedules, and landing pages and test different ads to find the one that converts the best. You’ll receive a monthly performance report so you can clearly see the progress made toward your goals.